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Daalarna at the New York Bridal Fashion Week

  • 18th November 2019
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  • 3 minute read
  • Marina Ágh
Part of the Daalarna team in New York
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In October this year, the Daalarna team travelled again to the New York Bridal Fashion Week where the new FOLK collection, inspired by special, Hungarian folk art motifs was a runaway success. Here we share some of our experiences and impressions of New York with 5+1 questions and answers.

What is the New York Bridal Fashion Week?

Every year New York hosts a  Bridal Week when the wedding dress designers come together to show their latest collections to their partners, buyers and distributors. Don’t imagine a fashion week with fashion shows and celebs, this is a strictly trade event. Daalarna participated in the One Fine Day Bridal Market for the third year. This is a three-day event where not only buyers but also the press make an appearance.

Apart from Daalarna which other wedding dress brands were represented at the One Fine Day Bridal Market? 

This year designers from approximately 40 nationalities from all over the world came together. Some examples of well-known brands include Anna Campbell, Daughters of Simone, Karen Willis Holmes, Kate McDonald.

How was the FOLK collection received by the trade and the press? 

The response was a great success; they found both the campaign and the dresses to be unique. They especially highlighted the materials and within that the laces, and the continuity of exceptionally high quality. One of the most memorable comments came from a guest, who after inspecting all the exhibition stands arrived at Daalarna and turning to Anita Benes, said with relief in her voice, “Thank you for giving me back my faith in the wedding trade.”

Click here to view the FOLK collection.

What was the reaction to the CURVY capsule collection?

While Daalarna has always been famous for making haute couture dresses, the CURVY collection proved to be an excellent attention catcher and helped give a more complete picture of the brand for the trade, the press, and customers alike. We really hope that the  CURVY collection will encourage women to celebrate their femininity on the Big Day, too.

Click here to view the CURVY collection.

 From which countries did the buyers visit the Daalarna stand this year?

Obviously, most of them came from The United States of  America, in fact, visitors came from virtually every state. Apart from that, we had existing partners from Canada visiting the stand, and we met people from our Swiss, Austrian, Australian and French partner salons. We had interested buyers from Italy, Scotland, Mexico, Korea, and Japan too.

Which dresses were the absolute favourites?

Among the traders’ favourites were the daring décolletage dresses, for example, the  FLK 816 and FLK 823, the pearl lace models: FLK 820-821-822, the tulle illusion solutions: FLK 828, 829 and the mermaid styles: FLK 830, 832. Everyone was enthralled by the special campaign dresses, and many of them asked the models to try on the short lace dresses simply because they wanted to see them on because they liked them so much. Apart from these, the favourites of the press were the FLK 809 and 811, while the salon owners spent more time with the 804, 805, 812 campaign dresses. Everyone was amazed at the FLK 815 dress when the model unclipped the ruffles in a moment thus showing the 2 in 1 model.

  • FLK 821
  • FLK 809
  • FLK 805
  • FLK 815
  • FLK 815
  • FLK 823
  • FLK 816
  • FLK 820
  • FLK 811
  • FLK 836
  • FLK 823
  • FLK 822
  • FLK 829
  • FLK 830
  • FLK 832
  • FLK 812

Check out the list of Daalarna’s international retailers here.

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Related Topics
  • bridal dress 2020
  • bridal fashion 2020
  • CURVY
  • Daalarna around the world
  • Daalarna Couture
  • Daalarna retailers
  • FOLK
  • new collection
  • New York Bridal Fashion Week
  • One Fine Day Bridal Market
  • wedding dress 2020
  • wedding dress inspirations
  • wedding inspirations
Marina Ágh

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Az összes ruha a Daalarna Fashion Show kifutójá Az összes ruha a Daalarna Fashion Show kifutójáról - melyik a kedvenced? ✨

❇️ Az idei show abban is különbözött a korábbiaktól, hogy ezúttal nem egyetlen kollekciót láthatott a közönség, hanem egy Benes Anita által válogatott gyűjteményt, amely az elmúlt évek ikonikus @daalarnaofficial ruháit is tartalmazta a FOLK, RHAPSODY, BUDAPEST, MIRROR, RUSH és IDYLL kollekciókból.

❇️ Ezen túl a legújabb TIMELESS kollekció darabjait, valamint kimondottan erre az alkalomra tervezett pink, lila, vörös és más élénk színekben pompázó, futurisztikus hangulatú esküvői és alkalmi ruhákat is láthatott a közönség a kifutón.

❇️ Klikk a secretstories.hu-ra, ahol megnézhetitek az összes ruhát a kifutóról!

#daalarnafashionshow #magyardivat #fashionshow2022 #bridalfashion2023
A show fináléjában csokordobásra is sor kerül A show fináléjában csokordobásra is sor került: 700 szál pink rózsát dobtak a közönség soraiba a modellek, ezzel szimbolikusan megköszönve vendégeinknek azt, hogy velünk együtt ünnepeltek aznap este. 🌹

📸 @kondellamisi @wearewunderbar.hu

#daalarnafashionshow #magyardivat #magyartervezo #daalarna #hungarianfashion
Fesztivál a Millanárison - Ilyen volt a 2022-es Fesztivál a Millanárison - Ilyen volt a 2022-es Daalarna Fashion Show ✨ 

❇️ 2500 vendég, 67 modell, 80 ruha, egy közel 300 méteres pink kifutó és 200 ember, akik hónapok óta azon dolgoztak, hogy ez az esemény megvalósulhasson – talán nem túlzás kijelenteni, hogy az idei Daalarna Fashion Show minden korábbinál látványosabbra és grandiózusabbra sikerült.

❇️ Nem véletlenül: már többször meséltünk nektek arról, hogy a @daalarnaofficial idén ünnepli fennállásának 20 éves évfordulóját. A kerek évfordulóhoz pedig méltó ünneplés jár, ezért a szokásosnál is különlegesebb bemutatóval és extra meglepetésekkel készültünk kedves vendégeinknek.

❇️ Szerettük volna veletek együtt megünnepelni mind a Daalarna születésnapját, mind pedig azt, hogy a Covid-időszak után végre újra felszabadultan együtt lehetünk. Az pedig már csak a hab volt a tortán, hogy a hetek óta tartó rossz időjárás után pénteken ragyogó, véget nem érő napsütés fogadta a Millenárisra érkező vendégeket.

❇️ Az első képes beszámolónk már megtalálható a secretstories.hu-n, hamarosan jövünk az összes kifutós képpel is! ✨

📸 @kondellamisi @wearewunderbar.hu

#daalarnafashionshow #magyardivat #magyartervezo #daalarna #hungarianfashion
Itt az utolsó élőzés, amit megosztunk a pénte Itt az utolsó élőzés, amit megosztunk a pénteki Daalarna Fashion Show-ról: ebben a @daalarnaofficial örök múzsája, @nellitombor és @benesanita lánya, @saratoth mesélnek @lucastohl -nak arról, hogy tetszett nekik a bemutató. ✨

#daalarnafashionshow #stohlluca #fashionshow2022 #divatbemutato
Újabb felvételt mutatunk a Daalarna Fashion Show Újabb felvételt mutatunk a Daalarna Fashion Show-ról, amelyben @dallosbogi, @cinthyadictator, @doboagi, @dorisandor és @heni_der_official is válaszolnak @lucastohl kérdéseire. 😊

Mindannyian a Dream by Daalarna kollekció egy-egy szettjét viselik. 

#daalarnafashionshow #stohlluca #dallosbogi #derheni #cinthyadictator #doboagi
Ebben a videóban volt Daalarna menyasszonyaink, @ Ebben a videóban volt Daalarna menyasszonyaink, @csillatatar és @chloeknows beszélgetnek @lucastohl -lal a Daalarna Fashion Show előtt. ✨

Mindhárman a Dream by Daalarna kollekció egy-egy szettjét viselik. 😊

#daalarnafashionshow #stohlluca #tatarcsilla #chloeknows #dreambydaalarna
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Tags
Anita Benes boho wedding boho wedding dress bridal collection bridal designer bridal dress bridal dress 2020 bridal dress 2021 bridal dress 2022 bridal fashion 2021 bridal fashion 2022 bridal fashion 2023 bridal gown bridal gown 2023 Budapest wedding gowns colorful wedding dress Daalarna Daalarna around the world Daalarna available in Australia Daalarna available in Europe Daalarna available in the USA Daalarna bride Daalarna Couture Daalarna retailers Daalarna stockists inspirations new collection real wedding REBELLE bridal collection romantic styled shoot styled shoot unique wedding gowns wedding 2020 wedding 2021 wedding 2022 wedding 2023 wedding dress wedding dress 2020 wedding dress 2021 wedding dress 2022 wedding dress 2023 wedding dress inspirations wedding dress trends 2022 wedding gown wedding inspirations
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Secret Stories Wedding inspirations by Daalarna Couture
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