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IDYLL – A New Wedding Campaign by Daalarna Couture

  • 1st October 2021
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  • 3 minute read
  • Marina Ágh
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We are free again. Before the pandemic, we couldn’t even imagine how happy we could be with something that used to be as normal as anything. While we don’t know how long this idyllic state will last, let’s try to enjoy every moment and rejoice in what has finally been given after a long wait. We are not worried about the past or the future, we are simply living in the present. It was from this idea that Daalarna’s new collection, IDYLL, originated, with an emphasis on playful outlines, ethereal material use and romantic silhouettes.

“They say we only really appreciate something when we lose it. This is so true when I think about this past period. It was high time for the weddings to be about carelessness and limitless joy again so that brides could calm down and enjoy the big day fully.”

“This liberated, sincere happiness was my main inspiration when creating the new IDYLL collection”, says Anita Benes.

The unique garden of the Esterházy Palace in Fertőd provided the perfect location for this imagined idyll. The castle’s park and the surrounding landscape have the large-scale, exemplary appearance of Baroque horticulture measured on a European scale, and one of its jewels is Margit Cziráky’s Rose Garden which measures more than a hundred meters.

“We photographed our previous collection in the interiors of the castle, but even back then, in the snowfall in February, I felt like I had to return to this beautiful garden in the summer as well. The captivating atmosphere of the noble rural landscape proved to be the perfect venue for the campaign images of the new IDYLL collection. ”

The playfulness of hundreds of colorful, fragrant roses is also reflected in the watercolor-like prints and polka dot materials of the collection, while the romantic atmosphere is provided by puffy sleeves and feather light tulles.

“Walking in the castle park of Fertőd, I am often wondering about how they could live here in the 18th century? What could the young ladies have dreamed of here, while walking with the ladies of the court among these beautiful roses? I imagine them crawling among the maze-like bushes while gossiping or trying to rebel against the fate their family had imposed on them.

At that time, love matches were still rare, so in most cases, the act of dreaming about Mr. Right or a secret meeting could only take place here, hidden in the garden.

For them, this park was probably the ideal world. It feels good to think about how much the world has changed since then: those who visit the palace these days can now marry for love and choose the love of their life freely. Sometimes it’s worth pausing for a moment and appreciating these things that are now taken for granted.”

Photos: Éva Papp and Zoltán Schneider, Makeup and hair: Csilla Kiss, Model: Zita Dobár & Berta Nagy (@Attractive Models), Vera Deim (VM Models), Location: Esterházy Palace, Fertőd

If you want to check if Daalarna Couture is available in your country, click here for the list of our international retailers. Learn more about Daalarna Couture here. Don’t forget to follow us on Instagram and Pinterest!

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Marina Ágh

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A kulisszák mögött 💕 Behind the scenes A D A kulisszák mögött 💕 Behind the scenes 

A Daalarnánál 20 év szakértelme garantálja a tökéletes végeredeményt. Ha nem hiszed, járj utána: kérj időpontot egy díjmentes ruhapróbára!

👗Telefon: +36 30 306 4094
👰‍♀ E-mail: info@daalarna.hu

#daalarnabride #eskuvomlesz #igentmondtam #igen #menyasszonylettem #menyasszony #esküvőiruha #esküvőiszalon #esküvő #menyasszonyiruha #sayyestothedress
Hogyan tudsz hozzájutni a Dream by Daalarna termékekhez? 🎀
 
1. Személyes vásárlás ✨️

Látogass el a budapesti Daalarna atelier-be személyesen, ahol arra is lehetőséged van, hogy felpróbáld a termékeket. 

A Daalarna atelier címe: 1054 Budapest, Alkotmány u. 23. (A Daalarna szalonnal szemben, az Alkotmány utca-Vadász utca sarkán található épület.)

Nyitva tartási idő: hétfőtől péntekig 10:00-17:00

2. Rendelés e-mailben ✨️

Ha nincs lehetőséged személyesen ellátogatni a budapesti atelier-be, akkor e-mailben, az info@daalarna.hu címen is megrendelheted a Dream by Daalarna termékeket. 

Néhány fontos információ:
-	A tüllszoknyák és a köntösök rendelésre készülnek, néhány hetes átfutási idővel. Kérjük, hogy ezt minden esetben vedd figyelembe. 
-	Az online megrendelt termékeket csak előre fizetés (átutalás) után gyártjuk és szállítjuk. 
-	A kész termékeket Magyarországon GLS-sel tudjuk szállíttatni. A szállítás díja GLS-sel: 2400 Ft. Külföldi rendelés esetén a költségek: EU-n belül: 30 €, EU-n kívül 50 €.

Te melyik termékre csapsz le elsőként?

#dreambydaalarna #tshirt #tulleskirt #ootd #mitimitviselsz #eztvettemfel #magyardivat #tüllszoknya #carriebradshaw #carriebradshawstyle #mixandmatch
Mától elérhető a Dream by Daalarna minikollekc Mától elérhető a Dream by Daalarna minikollekció 🎀 

A Dream by Daalarnával olyan ready-to-wear termékeket álmodtunk meg egy minikollekcióba, amelyek a hétköznapokon is bátran viselhetők, ugyanakkor továbbra is a megszokott Daalarna minőséget képviselik. A jól variálható póló-tüllszoknya szett mellett köntös, harisnyakötő és vászontáska is megtalálható ebben a limitált szériás kollekcióban.

👉 Klikk a secretstories.hu-ra a pontos részletekért!
(Link a sztoriban és a bióban.)

*****

The Dream by Daalarna Collection Is Now Available Worldwide 🎀

The Dream by Daalarna collection is now available to order worldwide! With the Dream by Daalarna line, we have dreamed up ready-to-wear products for a limited-edition range that can be worn in everyday life while, of course, still exhibiting Daalarna quality. The limited-edition collection includes tulle skirts, T-shirts, dressing gowns, garters, and tote bags.

👉 Head to secretstoriesbydaalarna.com for more information on shipping and prices!

#dreambydaalarna #tshirt #tulleskirt #ootd #mitimitviselsz #eztvettemfel #magyardivat #tüllszoknya #carriebradshaw #carriebradshawstyle #mixandmatch
Holnap érkezik a Dream by Daalarna kollekció - v Holnap érkezik a Dream by Daalarna kollekció - várjátok már? 💕

*****

The Dream by Daalarna collection is coming tomorrow - are you excited? 💕

#dreambydaalarna #tshirt #tulleskirt #ootd #mitimitviselsz #eztvettemfel #magyardivat #tüllszoknya #carriebradshaw #carriebradshawstyle #mixandmatch
Színes alkalmi ruhák a Daalarnától - melyik a Színes alkalmi ruhák a Daalarnától - melyik a kedvenced? 💕👗

Ha szeretnél ellátogatni a budapesti Daalarna szalonba egy díjmentes ruhapróbára, ahol személyre szabhatjuk az elképzeléseidet, itt tudsz időpontot egyeztetni:
Telefon: +36 30 306 4094
E-mail: info@daalarna.hu

#esküvő #weddinginspiration #wedding #daalarna #daalarnabride #weddingdress #colorfuldress #bridalgown #eveninggown
A menyasszonyi ruha kiválasztása 💕

Mercy: "Így visszagondolva, egy érzelmi hullámvasút volt az első ruhapróbám. Nem volt konkrét elképzelésem a ruhát illetően, viszont abban az egyben biztos voltam, hogy az első ruhapróba alkalmával már a „biztos” kiválasztott ruhával szeretnék hazatérni.

Így utólag is örök hálám a szalonban dolgozó Nikiéknek, hogy minden egyes lehetséges opciót felpróbáltattak velem a próba alatt hihetetlen kedvességgel és türelemmel.

Végül a @daalarnaofficial MIRROR kollekció 372-es darabjára esett a választásom, amit kicsit az én ízlésemre formáltunk. Az alsó réteg királylányosabb kristálytüllt kapott, a felső uszály pedig gyönyörű hernyóselyemből készült, amit a szertartás után le tudtam venni.

Mikor hazaértem a ruhapróbáról, kicsit el voltam keseredve, hogy gyors volt a választásom, és nem hittem el, hogy ilyen gyorsan megtaláltam az igazit. De utólag az összes varrodai ruhapróba alkalmával és a nagy napon is bebizonyosodott, hogy ennél szebb, gyönyörűbb és kényelmesebb ruhát nem is választhattak volna. 

A nagy napon rengeteg kedves megjegyzést kaptam a ruhával kapcsolatban, ami iszonyatosan jólesett. Mindenki teljesen el volt kápráztatva, és sokan meg is jegyezték, hogy ilyen gyönyörű menyasszonyi ruhát még soha sem láttak. Természetesen Ádámnak is nagyon tetszett!"

👉 Mercy és Ádám esküvője a secretstories.hu-n olvasható.

📸 @nexiartphoto

#lakodalom #bridetobe #bridetobe2023 #esküvőmlesz #igentmondtam #férjhezmegyek #menyasszony #esküvőitipp #esküvőiruha #menyasszonyiruha #nagynap #wedding #bride #bridalgown #weddingdress #weddingday #daalarnabride #bride2023 #menyasszony2023
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Secret Stories Wedding inspirations by Daalarna
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